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Greater Zurich Area

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Greater Zurich Area

The Greater Zurich Area comprises the area that can be reached within an approximate 60-minute drive from Zürich International Airport. With its outstanding infrastructure and central European location, the Greater Zurich Area has a strong presence of international companies and regional and global headquarters in Switzerland which profit from the favorable business environment in Switzerland and Zurich.

With its outstanding infrastructure and central European location, the Greater Zurich Area has a strong presence of international companies which profit from a favourable combination of prime location factors. As Switzerland’s economic centre, The Greater Zurich Area offers attractive taxation and interesting tax models, easy recruitment of productive, skilled workers, and access to leading academic and research institutions and key technologies of the future. Coupled with a quality of life that is unmatched worldwide, the Greater Zurich Area creates the best possible conditions for long-term business success.

In addition to being a world-renowned financial centre, Greater Zurich is also a highly sought-after location for branches of industry focused on knowledge and value creation. Acclaimed international companies choose the Greater Zurich Area for bundling important corporate functions such as holding functions, intellectual property management, Finance and Supply Chain Management, and R&D for European operations.

The Greater Zurich Area’s internationally renowned research and education institutes and the close collaboration between research and business have also turned it into a centre for life sciences companies involved in biotech, medtech and pharmaceuticals, and for information and communication technologies (ICT), and micro and nanotechnology.

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Site Location in Emerging Markets 2011 Comparative Advantages Benchmark to Human Capital and Sustainable Growth

The shift to knowledge economies and focus on human capital development has begun. Some high growth emerging and developed countries have managed to perform well as FDI locations as production and services economies also acting as Gateways in International Trade. What happens if these countries have to excel in providing excellent global talent supply? You can simulate this scenario using this business environment analysis model.

Set your business environment preferences How does this work? Edit criteria Close criteria Reset all sliders

  • Economic Factors
  • Talent Environment
  • Governance Factors

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Your business environment DNA:

Location benchmark of the business environment and economic development of emerging and developed countries to become knowledge economies

Global Arena Comparative Analysis - United Arab Emirates Annual Investment Meeting

1. Abstract

The UAE hosted AIM (Annual Investment Meeting) targets rapidly transforming economies, emerging countries and industries for which high growth is projected. Working with PwC and Credit Suisse, Global Arena provided a comparative analysis for a mix of developed and emerging market economies. Then, based on the projected transition (in all locations) to knowledge-based economies driven by human capital, the model was used to identify locations that appear to be ahead of the curve in the talent environment area. Singapore, Switzerland and Hong Kong ranked best when all decision factors were equally weighted. When the factors involving talent were given increased weight, South Korea ranked highest while Poland, Turkey and Romania showed dramatic improvement.

2. Sponsors

PwC and CLS Communications Language Services sponsored the AIM Comparative Analysis.

3. Objective

PwC’s 14th Annual Global CEO survey (“Globalization re-imagined”) indicates that global companies are placing increased emphasis in the areas of talent and innovation. Global Arena technology was used to compare major developed economies with high-growth economies in emerging markets. Global Arena’s analytic methodology makes it possible to compare locations against varied criteria; for the AIM conference, we wanted to identify locations that were ‘ahead of the curve’ in the transition to a knowledge-based economy.

4. Scope

Locations:

Azerbaijan, Germany, Georgia, Hong Kong, Netherlands, Malaysia, Poland, Qatar, Romania, Saudi Arabia, Singapore, South Africa, South Korea, Switzerland, Turkey, United Arab Emirates, United Kingdom.

Data Series:

Economic Environment

  • Ease of Doing Business
  • Gateway Capabilities
  • Environmental Performance

Talent Environment

  • Innovation Capabilities
  • Labour Productivity
  • Labour Availability

Governance Factors

  • PwC Corporate Tax Rate
  • Social Political Stability
  • Labour Market Flexibility

4. Results

Initial Case Study settings:

All decision factors are equally weighted.

The results:

When all factors are equally weighted, Singapore, Switzerland, Hong Kong, the United Kingdom and Germany are ranked highest. This result is as expected. However, when high weights are assigned to the factors involving talent (adjust all the talent sliders to the far right, all the other sliders to the far left), South Korea is top ranked. Moreover, under these conditions, there is dramatic improvement in the rankings for Poland, Turkey and Romania. These results indicate that South Korea, Poland, Turkey and Romania are ahead of the curve amongst their peers preparing for a transition to a knowledge-based economy.

For review:

If all the economic environment factors are heavily weighted, the developed economies will be highly ranked.  Note as well, that emerging market economies do not do well in the area of environmental performance.

5. Appendix

About this analyses

The shift in the world’s economic order forces high‐growth countries to continually enhance their strategies aimed at growing their global market share and improving their Business Environment.

For this comparative analysis we selected 17 countries that were participating in the UAE Annual Investment Meeting 2011.

In this comparative analysis we selected location factors about the FDI Business Environment that help you with scenario analysis on the impact of the shift from production and services to knowledge economies.

 


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  • Favorable corporate and personal taxes
  • Custom-tailored tax solutions
  • Europe’s best cost-benefit ratio for labor
  • Low interest rates and high finance
  • Attractive real estate offerings in all price ranges
  • High wages and strong buying power
     

Key locations promoted by Greater Zurich Area

  • Zurich Airport Zurich Airport

     

    • Region
      • Zürich
    • City
      • Zurich
    • Sector
      • Aerospace
      • Logistics/distribution centers
      • Air transport
    • Location type
      • Aerotropolis
  • ETH Zurich Science City ETH Zurich Science City

     

    • Region
      • Greater Zurich Area
    • Location type
      • University

Compare nations worldwide!

This benchmarking tool allows you to compare Switzerland and the Greater Zurich Area with other nations in terms of its ability to create and maintain an environment which sustains the competitiveness of enterprises.

 

Clusters

  • Biotech Center Zurich Biotech Center Zurich

     

    • Region
      • Greater Zurich Area
    • Sector
      • Life Sciences - Biotechnology
    • Location type
      • Cluster
    • Cluster
      • Biotech-cluster
  • Creative Zurich Creative Zurich

     

    • Region
      • Greater Zurich Area
    • Sector
      • Education
    • Location type
      • Cluster
    • Cluster
      • Creative-cluster

Talent