8 Reasons to set up your Creative Business in London
- Talent: A global hub of trained creative minds
Nearly 400,000 people work in Londoncreative industries. And since the economic downturn, the cityhas deepened, stepping up available skills.
London also boasts access to some of the best graduate talent in the world, with more top world ranking universities and leading edge creative courses than any other city. It has the highest numbers of higher education students in the UK, and the creative arts is amongst the top three subjects studied (Higher Education Statistics Agency 2008).
London vital access and insight into your target markets across Europe and the globe. The city speaks 300 languages, is home to more than 200 nationalities and 40%.
- Rich Consumer Base: A market hungry for new products and services
With a population of almost 12 million people, London is home to Europelargest and wealthiest consumer base. By 2025, London will be the fourth richest city in the world.
London is also the gateway to the European Unionthe worldpopulation of 500 million.
- Intellectual Property Protection: Safeguarding your creative output
London is one of the best places in the world in which to protect your intellectual property.
London is a leading centre for legal services, home to the top 3 Global 100 Law Firms, and offers a wealth of experts who specailise in IP protection across the continent and the globe.
- The Olympic Opportunity : The first "digital games"
The London 2012 Olympic and Paralympic Games aims to become the first truly digital games, opening up niche opportunities for cutting-edge broadcasters, mobile players, social networking specialists, advertising agencies and more.
Organisers aim is to take advantage of new participation technologies, using digital tools for ticketing, volunteering, education and the cultural programme for an expected 10 billion visits to web and mobile sites during the event.
- Inspiration: A breeding ground for new ideas
From its rich seam of museums, galleries and theatres to cutting-edge art, architecture, nightlife and festivals, London is one of the most inspiring environments on the planet.
Creative professionals looking to generate, finesse and monetise ideas flock here from the world over. London is also at the forefront of hybrid business models, combining elements of telcos, mobile, broadcast, social networking, gaming and advertising such as Last.fm, the pioneering online music service sold to CBS Corporation for $280 million.
- Business-friendly Taxation, Transport, Employment and Legislation: The freedom to grow your business
Itany other European city. There are fewer restrictions on commerce, while the UK has the most flexible workforce of any large European Union economy.
Freelancers and contractors comprise around 20% of the interactive media workforce, giving companies in this sector the freedom to
From April 2011, UK corporation tax will fall one point each year until 2014, moving from 28% to 24%, giving Britain the fifth lowest rate in the G20 leading economies.
- Access to Capital and Funding: Critical injections of cash when itmost needed
London is one of the worldcentres, boasting a concentration of financiers working in the creative industries, combined with unrivalled access to private equity.
The UK also offers major tax breaks for film-related business. An estimated UK films including the famous Sherlock Holmes, IronMan, Star Trek, Clash of the Titans and many more.
- Advanced Digital Infrastructure: Roll out digital network-based services with ease
The success of numerous emerging business-to-consumer models rests on the quality of the broader digital infrastructure.
London has 100% broadband coverage together with world-leading wireless and data networks and digital storage.
The city also has more web traffic capacity than anywhere else in the world, and three times the number of companies in software and IT services than any other US or European city.